But the newest tools open possibilities for personal tracking in areas of life that had always seemed inaccessible to quantitative methods. Diarists often chronicle their moods, creating a paper trail that provides a sense of mastery over fleeting emotions. There is a problem, however, with this sort of old-fashioned journal-keeping: You record your mood only when you're in the mood to do so, which introduces a bias. If you impose a regular schedule, noting your feelings at the same time every day, you face the issue that mood varies predictably with time of day and regular cycles of activity. It might seem that we're simply incapable of reliably tracking our own subjective states, but social scientists solved this problem years ago: Just randomize the time of inquiry. Mihaly Csikszentmihalyi and Reed Larson reported early results using such methods back in 1983, launching a productive line of research in psychology. At the time, of course, this was work for professionals with programmed watches. It wasn't clear how you would direct a random inquiry to yourself.
With today's technology, such things are now trivial. There is open source software for random experience sampling. This feature is already embedded in tools like Happy Factor, a Facebook app that randomly pings you with a text message, to which you respond with a number indicating your happiness level. There are protocols for measuring mental fitness that take less than five minutes to complete and provide a baseline for experiments on your brain's agility. The Web site CureTogether lets users log an enormous range of conditions, symptoms, and feelings. Modern self-tracking systems can measure our bodies, our minds, and our movements.
But can they measure our narcissism? The question comes up often enough to require an answer. My original impulse, after I'd heard it three or four times, was to investigate it in the spirit of the self-tracking movement-that is, with a number. There is a well-validated psychological test for measuring narcissism that takes only a few minutes to fill out. I administered it to three dozen self-trackers, and the mean score was 0.38, which is within the normal range. But of course, that's not a real answer, because when people ask whether self-tracking is narcissistic, they're not wondering about clinical narcissism. They're wondering about selfishness, narrowness, a retreat from social engagement and social generosity into an egotistical world of self.
Oddly, though, self-tracking culture is not particularly individualistic. In fact, there is a strong tendency among self-trackers to share data and collaborate on new ways of using it. People monitoring their diet using Tweet What You Eat! can take advantage of crowdsourced calorie counters; people following their baby's sleep pattern with Trixie Tracker can graph it against those of other children; women watching their menstrual cycle at MyMonthlyCycles can use online tools to match their chart with others'. The most ambitious sites are aggregating personal data for patient-driven drug trials and medical research.
Self-trackers seem eager to contribute to our knowledge about human life. The world is full of potential experiments: people experiencing some change in their lives, going on or off a diet, kicking an old habit, making a vow or a promise, going on vacation, switching from incandescent to fluorescent lighting, getting into a fight. These are potential experiments, not real experiments, because typically no data is collected and no hypotheses are formed. But with the abundance of self-tracking tools now on offer, everyday changes can become the material of careful study.
When magnifying lenses were invented, they were aimed at the cosmos. But almost immediately we turned them around and aimed them at ourselves. The telescope became a microscope. We discovered blood cells. We discovered spermatozoa. We discovered the universe of microorganisms inside ourselves. The accessible tools of self-tracking and numerical analysis offer a new kind of microscope with which to find patterns in the smallest unit of sociological analysis, the individual human. But the notion of a personal microscope isn't quite right, because insight will come not just from our own numbers but from combining them with the findings of others. Really, what we're building is what climate scientist Jesse Ausubel calls a macroscope.
The basic idea of a macroscope is to link myriad bits of natural data into a larger, readable pattern. This means computers on one side and distributed data-gathering on the other. If you want to see the climate, you gather your data with hyperlocal weather stations maintained by amateurs. If you want to see traffic, you collect info from automatic sensors placed on roadways and cars. If you want new insights into yourself, you harness the power of countless observations of small incidents of change-incidents that used to vanish without a trace. And if you want to test an idea about human nature in general, you aggregate those sets of individual observations into a population study.
The macroscope will be to our era of science what the telescope and the microscope were to earlier ones. Its power will be felt even more from the new questions it provokes than from the answers it delivers. The excitement in the self-tracking movement right now comes not just from the lure of learning things from one's own numbers but also from the promise of contributing to a new type of knowledge, using this tool we all build.
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